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Marketing

Need more info? Visit the Marketing website.

MKTG 101 Introduction to Marketing • 5 Cr.

Item # Section Instructor Day(s), Times, Room
4400 HYA Patrick Mcniff MW, 8:30am-10:00am in B102
Low-Cost Textbook: $50.00 digital content.
4401 HYB Cheryl Engstrom TTh, 10:30am-12:00pm in T126
Low-Cost Textbook: $50.00 digital content.
4402 OAS Vickie Carnegie Online
Fees: $42.00 eLearning, $22.00 access to required e-textbook located in Canvas. Students may opt-out and buy the print version inste ad after registering.
4403 OBS Marijke Thomas Online
Fees: $42.00 eLearning, $22.00 access to required e-textbook located in Canvas. Students may opt-out and buy the print version inste ad after registering.
4404 OCS Jeffrey Denbo Online
Fee: $52.50 eLearning Fee. Class starts 5/5.

MKTG 102 Intro to Digital Marketing Platforms • 5 Cr.

Item # Section Instructor Day(s), Times, Room
4405 HYA Steven Raymond MW, 10:50am-12:20pm in T121
4406 HYB Cheryl Engstrom TTh, 12:30pm-2:00pm in R203
4407 OAS Vickie Carnegie Online
Fee: $52.50 eLearning Fee.
4408 OBS Rex Bobbish Online
Fee: $52.50 eLearning Fee.

MKTG 103 Intro to Sports Marketing • 2 Cr.

Item # Section Instructor Day(s), Times, Room
4410 HYA Marijke Thomas MW, 10:10am-10:40am in B102

MKTG 104 Intro to Fashion Marketing • 2 Cr.

Item # Section Instructor Day(s), Times, Room
4411 HYA Marijke Thomas MW, 10:10am-10:40am in B102

MKTG 105 Intro to Music Marketing • 2 Cr.

Item # Section Instructor Day(s), Times, Room
4412 HYA Marijke Thomas MW, 10:10am-10:40am in B102

MKTG 106 Intro to Film & TV Marketing • 2 Cr.

Item # Section Instructor Day(s), Times, Room
4413 HYA Marijke Thomas MW, 10:10am-10:40am in B102

MKTG 201 Product Development in the Marketing Process • 5 Cr.

Item # Section Instructor Day(s), Times, Room
4414 HYA Cheryl Engstrom
Kyle Barber
MW, 3:00pm-4:20pm in B253
Arranged
Class starts 5/5.

MKTG 234 Advertising I • 5 Cr.

Item # Section Instructor Day(s), Times, Room
4423 HYA Marijke Thomas
Tana Rulkova
TTh, 12:30pm-2:00pm in D274B
TTh, 12:30pm-2:00pm in D274

MKTG 241 Search Engine Strategy • 5 Cr.

Item # Section Instructor Day(s), Times, Room
4417 HYA Steven Raymond
Dena Laney
MW, 4:30pm-5:50pm in B113
Arranged

MKTG 242 Social Media Strategy • 5 Cr.

Fee: $52.50 eLearning Fee.

Item # Section Instructor Day(s), Times, Room
4418 OAS Rex Bobbish Online

MKTG 243 Mobile Marketing Strategy • 5 Cr.

Fee: $52.50 eLearning Fee.

Item # Section Instructor Day(s), Times, Room
4419 OAS Sharon Walia Online

MKTG 261 Marketing Research I • 5 Cr.

Prerequisite: MKTG 101 or MKTG 200 or MKTG 234. How to clear prerequisites?

Item # Section Instructor Day(s), Times, Room
4421 HYA Zorica Wacker TTh, 3:00pm-4:20pm in B253

MKTG 262 Measurement and Analytics • 5 Cr.

Prerequisite: MKTG 102 or MKTG 241 or MKTG 242. How to clear prerequisites?

Item # Section Instructor Day(s), Times, Room
4422 HYA Zorica Wacker TTh, 4:30pm-5:50pm in B102

MKTG 292 Marketing Internship • 5 Cr.

Fee: $52.50 eLearning Fee.

Item # Section Instructor Day(s), Times, Room
4428 OAS Julie Malone Online

MKTG 299 Individual Studies in Marketing • 5 Cr.

Prerequisite: Permission of instructor. Fee: $52.50 eLearning Fee. How to clear prerequisites?

Item # Section Instructor Day(s), Times, Room
4429 OAS Julie Malone Online

MKTG 301 Media Planning and Buying • 5 Cr.

Prerequisite: MKTG 234 with a C or better, or permission of instructor. How to clear prerequisites?

Item # Section Instructor Day(s), Times, Room
4431 HYA Sharon Walia MW, 6:00pm-7:20pm in B254

MKTG 333 Content Creation • 5 Cr.

Prerequisite: Admission to the BAS Digital Marketing program or permission of instructor. Fee: $52.50 eLearning Fee. How to clear prerequisites?

Item # Section Instructor Day(s), Times, Room
4432 OAS Dena Laney
Kyle Barber
Online
Online

MKTG 461 Marketing Research II • 5 Cr.

Prerequisite: MKTG 261 with a C or better, or permission of instructor. How to clear prerequisites?

Item # Section Instructor Day(s), Times, Room
4435 HYA Shanon Ehmke-Reedy TTh, 5:30pm-7:40pm in L215
Class starts 5/5.
4433 OAS Julie Malone Online
Fee: $52.50 eLearning Fee.

MKTG 492 Capstone • 5 Cr.

Prerequisite: MKTG 262 with a C or better, or permission of instructor. Fee: $52.50 eLearning Fee. How to clear prerequisites?

Item # Section Instructor Day(s), Times, Room
4434 OAS Sharon Walia Online